Digital Banking
TOP- Operating and managing digital banking platforms, including platform construction, function planning, design, customer experience design, and project execution for personal electronic banking, mobile banking, and overseas mobile banking.
- Formulating digital account development strategies, including customer acquisition and cross-selling, marketing, and ecosystem construction.
- Setting up a digital footprint platform and big data database for digital accounts and collecting their data for analysis, service planning, and policy enforcement.
- Providing digital payments solutions to satisfy needs for payments made onshore and offshore, online and offline, and via mobile devices.
- Developing Open APIs and Partner APIs systems and services in four major areas, including E-commerce payment, identity authentication, open banking (financial information), and bill payment service.