Digital Banking
TOP
- The Bank continued to advance its digital operating capabilities by introducing a personalized advertising platform that delivers tailored products and information based on customer preferences. Leveraging AI technology, the Bank launched the “Orbit. AI,” enhancing customer convenience and engagement. In addition, an online new-fund foreign currency time deposit feature was introduced to facilitate fund utilization and promote wealth management services. Through the application of tagging mechanisms and automated processes, marketing effectiveness was further optimized. At the same time, the Bank deepened its omnichannel service model and developed a customer lifecycle management framework to strengthen customer segmentation and engagement strategies, laying a solid foundation for efficiency enhancement.
- Digital payment services integrate multiple functions, including bill payments, TWQR transactions, digital vouchers, and credit cards, supporting a wide range of online and offline usage scenarios. The “DACARD App” was expanded to include bill payments, cross-border payments, and enhanced cardholder benefits. The “funBIZ” collection solution was further optimized by integrating electronic payment services, comprehensively covering both online and offline use cases and providing diversified functions such as payment links and QR code payments. In addition, APIs are managed through an "external API management platform" to ensure transaction security and operational stability.
- In alignment with the Financial Supervisory Commission's initiative promoting the “Financial Fast-ID Authentication Center” customers opening Category III digital deposit accounts, updating contact information, may choose to use the Bank's mobile banking App for Fast-ID authentication, thereby completing applications at those institutions. This mechanism facilitates cross-institution identity verification, greatly improving transaction efficiency and customer convenience.
