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Press Releases (2008~2006)
Bank SinoPac Lanya Branch Celebrates the Grand Opening Targeting at the Wealth Management Market of TienMu Area

(Nov. 21, 2006, Taipei) On November 13, the International Bank of Taipei (IBT) and Bank SinoPac (BSP) officially merged and rebranded into “Bank SinoPac.” To demonstrate the Bank's dedication in the wealth management business, Bank SinoPac relocated and renovated the former IBT TienMu Branch. The new wealth management banking center, re-named Lanya Branch, offers innovative financial services to its customers. Walking into Lanya Branch, the visitor will be impressed by the high ceiling lobby, the color of the interior and the trendy design. The greeter system, at the entrance of the lobby, is able to increase the service efficiency of the counter and give priority treatment to VIP customers.

In order to differentiate its innovative service, Bank SinoPac Lanya Branch enhances its software and infrastructure, streamlines its service process, to make the branch a point of service with vital astrosphere that meets customer needs. The Branch starts off with providing integrated and segmentized financial information; 42-inch Plasma TVs are installed at the transaction counter, service counter, and VIP area; each TV displays different information content based on its target audiences, delivers suitable products information to different customers. A customer can receive integrated, swift financial and product information when they are waiting for being served. The customers may brose through tailor-made information and grasp updated international news without feeling the sales pressure. The environment resembles the four core values, “real-time financial information,” “digitized sales support material,” “tailor-made product offering,” and “interactive customer satisfaction.

Moreover, Bank SinoPac professional and sophisticated consultant service enables our customers to understand their risk appetite, financial suitability, financial goal and meet needs incurred at different phrases in life. The Bank is able to assist customers to build continuous wealth, to gain an outmost advantaged position in terms of personal wealth management.

After its merger, Bank SinoPac introduces the new branch model at a prime location of the TienMu area to reflect its commitment to become a full fledge wealth management bank. Going forward, Bank SinoPac will introduce such model to 129 branches and to all outlets in the Greater China markets. The Bank aims to facilitate the financial markets of Greater China region as a realization of the Bank's corporate vision which is “the financial slik road of the 21st century.”

Bank SinoPac Lanya Branch is located at No. 183 & 185, Dexing East Road. Phone Number: +886-2-2833-7222.

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